Claudia is a global marketing-advertising entrepreneur specializing in real estate development and prestige brands.
Her early career as a Creative Director and Designer in various markets culminated with the launch of Hands On Design in 1998. In 2004, Claudia became a partner and a principal of The Sieb Organization. She leads the firm’s full-service marketing-advertising agency and functions as a Chief Marketing Officer with select real estate developers. Her strengths include implementing buyer research, project branding, go-to-market strategies and sales lead generation plans. Claudia oversees media, public relations, social media and crisis management with her clients.
Claudia is a member of the Urban Land Institute (ULI), having served as Chair, Vice Chair and Memberships Chair for the Urban Revitalization Council Gold. She serves as Leader Emeritus for ULI Arizona Women’s Leadership Initiative. She serves on the board of Lambda Alpha International as Director of Marketing and is also a member of the ASU President’s Club and Valley Partnership. Claudia has served on The Audubon Arizona Business Advisory Board, Westminster College Business Advisory Board, as a Charter Member of WIRED; Women in Real Estate Development, and past member of Arizona Association for Economic Development, American Institute of Graphic Arts, AZ Advertising Club, National Golf Foundation and the Executive Women’s Golf Association.
8175 S. Hillside Drive, Suite B | Goodyear, AZ 85338
P 480-317-0272 X 2 | M 602-418-9986
Eric is a global hospitality-foodservice entrepreneur with decades of multi-channel and multi-disciplinary expertise and experience.
His early hospitality career focused on operations and new unit openings with major restaurant, hotel, and private club chains including: Playboy International, Steak N’ Ale/Bennigan’s Restaurants, McFadden/Kendrick, Hilton Hotels Corporation, and Rosewood Hotels & Resorts. This period was followed by a multi-year senior hospitality leadership role in his father’s marketing-advertising firm and serving President Ronald Reagan as a staff/press associate.
In 1988, Eric launched The Sieb Organization, a boutique hospitality consulting and marketing services firm, supporting the needs of global hospitality companies with integrated operational initiatives including foodservice procurement and distribution strategies, vendor partnership funding models, and tactical marketing and training plans designed to enhance brand positioning, lower costs, and drive incremental profits.
The Sieb Organization is an established Group Purchasing Organization (GPO) for Sysco Corporation, the global leader in selling, distributing and marketing food and non-food products to multi-channel customers. With its hotel and restaurant expertise and experience, Sieb has partnered with Sysco on two national initiatives, Hotel Cuisine & Lifestyle (HC&L) and Chain Solutions Network (CSN), providing over 350 hotel and restaurant clients with value-added procurement, distribution, and marketing services.
8175 S. Hillside Drive, Suite B | Goodyear, AZ 85338
P 480-317-0272 X 1
M 602-576-7432
| E Eric.Sieb@Sieb.com