The Sieb team continues to improve the visual experience at Estrella with improved signage packages. Not only do these look better, they “read” better and are more visible. By streamlining the signage, we created a more cohesive way finding path— and improved brand.
A community of stature deserves a Welcome Center designed to impress. We wanted to showcase the surrounding Estrella Mountains and the “wild and free” natural lifestyle of Estrella. Working with Creative License, we designed the space for maximum impact and minimal building renovation, using existing electrical, lighting, etc. The unique benefits of Estrella shine through — from the abundant amenities to the onsite commercial, medical, 65 miles of trails, 55 parks and A+ schools. Sieb spearheaded both the user and back-of-house technology including design, functionality and programming design, relying on our friends at CAKE to program.