Posted on

June 2, 2023


Category

Agency News Client Updates

Posted  

June 2, 2023

Improving the Estrella Experience

The Sieb team continues to improve the visual experience at Estrella with improved signage packages. Not only do these look better, they “read” better and are more visible. By streamlining the signage, we created a more cohesive way finding path— and improved brand.

Posted on

May 30, 2023


Category

Agency News Hospitality News

Posted  

May 30, 2023

SIEB hosts a strategic planning meeting with the SYSCO Desert Region

New Business Development Team (Jason Guinane, Jordan Busch, Mike Myers, Rick Yurkovich, and Gabriel Gerardo) supporting the national HC&L Program. In its 14th year, the HC&L Program targets local hotels and restaurants offering competitive food, non-food, and beverage product pricing and value-added marketing services.

Posted on

April 18, 2023


Category

Agency News Client Updates

Posted  

April 18, 2023

In The Field

Recognizing that the new wayfinding system we are designing for Estrella is a huge commitment, we are measuring, testing, checking and rechecking. With well over 30 signs going up to improve the customer journey, we were out in the field testing mockups for placement, visibility, readability and compliance. Did we pick the windiest day of Spring? Yes, we did.