Westminster College

Westminster College, Fulton, Missouri

Established in 1851, Westminster College is a highly ranked private, non-profit institution dedicated to growing global citizens with a heart to serve. Sieb was asked to review, audit and re-establish the brand foundations and create a marketing platform that would express this unique, special story. Sieb also created television, radio, outdoor, print, and online campaigns; all designed to drive interest and registration. Begun as part of their Arizona outreach, the campaign was endorsed and activated in their home state of Missouri as well.